Beacons
Mellon offers an integrated, end-to-end beacons solution that improves commercial results by using micro-location and contextual content delivery through a great mobile experience. All industries can avail themselves of beacons technology.
Benefits
- In-store Loyalty: enhance the success and stickiness of your traditional offline loyalty programs.
- In-store Analytics: get advanced analytics about your customers’ behaviour and purchase history.
- In-store Marketing: send relevant and more personalized contextual information (offers, discounts, news etc.).
- In-store Navigation: enable navigation and product positioning where GPS signal is unavailable.